Amazing Class...

We had an awesome marketing class today, with participation pouring in from the students. The class was on demand forecasting and the students came up with some innovative ideas to fit a curve to the given data and use it for predictions. The teacher also did an excellent job in directing the course of the discussion. His statements in hindsight just seemed to be common sense. After a while it seemed that there was no insight gained during the class. A further thought made me revise my opinion. There are some who disagree with me but I think Marketing as a course is just a lot of common sense which often gets missed out.
What's more important is the fact that the case method of study followed here does force people (sometimes) to grapple with real issues and deal with situations where there is unavailability of data and a high degree of uncertainty...
Whatever it does, it certainly makes one think logically and systematically through a problem, which will be of great use when we enter the real world...

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